Crackerwax

If you’ve got the right money that is. Seemingly Adidas had the right money.

Part of me still thinks it’s very well done and kind of cool, but this it clearly illustrates exactly how little artistic integrity George Lucas has.

I mean, really, rehashing the famous cantina scene, from one of the most iconic films ever made just to sell football boots and running shoes? If that doesn’t scream sell-out, I don’t know what does.

Fair enough, it’s his creation to do with what he will but even so, how much money does one man need? Is there nothing he wouldn’t allow Star Wars be used to endorse?

We’ve already seen Darth Vader and the droids used in adverts for Energizer batteries, Currys electrical stores, Tunes menthol throat sweets and Volkswagen Passats, what can we expect to be added to that roster?

I’m betting if the people at Always gave the beardy old twat enough money, he’d let them use Princess Leia in an white gown to advertise the need for good protection from your panty liner. Always, for those days when the Force just isn’t enough…

No I don’t think there’s anything George Lucas wouldn’t do for money. What a shame.