How many times are you they to do this until they realise? Sony are the consumer electronics wife beaters. ‘I’m sorry about Mini Disc, I know it was wrong. I’ll never do it again.’.
Blam!
UMD.
‘You’ll buy movies on a proprietary format bitch, and you’ll buy them now. Or do I have to learn you some manners?’. Why do they think they can do this? What makes them format Gods?
An overriding sense of righteousness that’s what. Jesus, how many proprietary formats have Sony released only to see them fail? Well actually the total stands at six that I can recall:
- Betamax. The failed VHS competitor, technically superior but backed by Sony and Sony alone.
- Mini Disc. Beat DCC, brief success, soon eclipsed by CD-R.
- Memory Stick. There were hundreds of better memory stick standards. Yes Sony, standards, as in consensus, as in multi-lateral agreement.
- ATRAC. Solid state Walkmans that used ATRAC only, if you wanted MP3 you had to convert it. Surprisingly Sony caved on this one and eventually supported MP3 on most of its devices.
- UMD. Why not just let people rip DVDs to memory stick? I guarantee if they’d done that the PSP brand would have overtaken iPod by now.
- Blu Ray. Christ, did they learn nothing from VHS vs. Betamax why not com to an arrangement?
How many times is Sony going to let its arrogance rule its commercial decisions? Why are they doing this? It makes no sense! Aaaargh!
They have so many neat ideas, but they’re so full of themselves that they manage to ruin each and every one of them by sticking their heads so far up their own arses that they can taste last nights dinner!
For the love of God (or at the very least profit) stop being the Lone Ranger of the format world. Would it really hurt you to have used SD cards in your cameras? (No is the answer to that one by the way.).
They’re fucking addicted to gambling on format success like a sort of commercial roulette, ‘If I put everything on Blu Ray I stand to win a fortune! No! It’s come up HD-DVD! Lost it all.’.
If Sony were my friend I’d be taking them down the pub right now and telling them to stop being a twat. ‘Sony’ I’d say, ‘I like you. No, I love you, but don’t you see what you’re doing? You’re driving me away from you. You don’t have to be different all the time. Join in for once, let your hair down. Take the stick out of your arse.’.
As it is they’re not my friend, and quite frankly, they could disappear off the face of the Earth tomorrow and I wouldn’t miss them in the least. The only good thing Sony has ever been involved in is the PlayStation 2 game Ico, and even that they managed to under-promote and generally fuck up.
Will they ever learn? Probably not. Will they ever disappear? Probably not. They’ll linger around like the friend who wears designer clothes and pretends they’re doing really well, when the truth is they live in a bedsit with a guy called Trevor and eat on beans and toast every night.
I’d like to be able to worry about Sony, but then I remember that they brought it on themselves. Sorry, until you learn to join in with all the other kids and co-operate, you’re on your own…

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